List articles

Special relations between companies within a cluster disclose the sources of efficiency and competitiveness of a cluster as a form of territorial organization of production. This article deals with clusters of small and medium-sized businesses in Italy, where clustering has become an additional source of increase of competitiveness of small firms. Such a study of an international experience is useful for Russia, where the importance of small and medium enterprises for the economy is still underestimated.

This article is part of research carried out within the framework of a doctorate thesis for Information and Communication Science which focuses on the integration of economic intelligence into an offensive wing in order to enable development or increase creativity within certain SMEs/SMIs. Part of the paradigm, we have assembled for this research in general and for that purpose in particular, should have to refer to the «networking-actor» sociological field Latour (1991 and following), (Callon & Latour,) and what we called through this article ‘reverse creativity’. We will base our theoretical and furthermore, practical development, on the Japanese approach in Nonaka and Takeuchi (1997) research which supports the employee as the main stakeholder in the company with access to and the ability to process information and knowledge and interact with the organisation. We will analyse how creative advertising techniques and, particularly, the disruption manner, which we owe to the publicist Jean Marie Dru (1996 & 2003), and attempt to demonstrate that a model which links the field of «knowledge» to that of «creativity» would serve a company’s tactical and strategic goals.

The author attempts to trace the nature change of the interactions of companies on the market as the transition from competition to coopetition. Impact of coopetition on the marketing activity of the companies is accentuated.

The article considers the processes of progress in production and service sectors and answers the question how and thanks to what service sector of Russian economy left the productive one behind (concerning contribution in GDP of our country). The rates of development of service sector turned out to be so high firstly — as a reason of peculiarities of new Russian economy, which historically was built on the market principles and was developing in conditions of investment resources deficit, secondly — as a reason of system differences between «physical» goods and services as an object of sale. Nowadays Russia faces an unusual symbiosis: effective service companies, operating in hard competitive sphere with average profitability and non-affective from the point of management industrial companies, which thanks to monopolistic pricing have great profitability, providing profits of Russian budget and determining a macroeconomic situation.

The phenomenon of innovation development of the domestic economy is analyzed from the perspective of the necessary involvement of government and business. Author reveals the essence of innovative entrepreneurship, the role and place of small businesses in the implementation of innovative technological solutions. Article contains characteristics of innovation processes in modern Russia.

The author examines the issue of providing and evaluating the international competitiveness of the national education sector, and substantiates influence of the factors of language, immigration flow and labor market development on international competitiveness. In assessing the degrees of influence of these three factors, the author use qualitative methods of peer review and calculation of the indexed rate. This article contains recommendations for public authorities to integrate the factors of language, immigration and labor, while ensuring the competitiveness of the national education system.