List articles
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№ 2(92)
28 april 2023 year
Rubric: The issues of entrepreneurship education Authors: Lukashenko M., Sharov A., Sharova E. |
The article is devoted to the issues of managing education in end-to-end technologies, in particular big data analytics and artificial intelligence, in Russian universities. The article presents statistical data on the scale of the implementation of big data and artificial intelligence training programs in Russian universities. The authors note that to process a significant amount of information, algorithms for working with big data were used, such as Google Chrome extensions for extracting data from Instant data scraper and Table Capture web pages. Based on the results of the study, the key features of managing the development and implementation of training programs for big data and artificial intelligence in the top 15 universities of the country were identified and analyzed. It is noted that most of the programs have been developed “at the intersection” of academic disciplines and are aimed at training universal specialists, which dictates the integration of university faculties during their creation and close interaction with representatives of the professional community. Judgments are given that the most dense integration of universities and business is the automatic employment of students during the period of study. It is revealed that the management of the development of training programs for big data and artificial intelligence involves collaboration with EdTech platforms and the implementation of programs in a remote form that combines the advantages of a classical university program and the convenience of online learning, in particular, communicative comfort. The study showed that learning management also involves the development of “soft skills” among specialists in the field of data analytics and artificial intelligence. Continue... |
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№ 3(93)
30 june 2023 year
Rubric: Competitive environment Authors: Dolgih E., Filimonova E., Semenihina A., Trubin A., Trubina I. |
This article is debatable and is devoted to the consideration of the problem of choosing ways to reform the Russian economy in the conditions of the crisis of the world economic system. The relevance of the proposed discussion is determined by the need to find effective instruments of economic regulation that allow the national economy of Russia to take a worthy competitive place in the changing geo-economic space. The article analyzes the main cause of crises in the world capitalist economy on the basis of the theory of K. Marx, which consists in the contradiction between the social nature of production and the private capitalist form of appropriation of the results of labor. The statistics of the world cyclical crises for the period from 1825 to the present are given. Cyclical crises, generated mainly by economic factors, are repeated periodically through 7–9–11 years with minor deviations. The author considers the cause of the US mortgage crisis and its impact on the economy of other countries, including Russia. Three possible ways of development of the Russian economy are shown: 1) pro-Western; 2) the development of the economy in the interests of the national bourgeoisie; 3) the NEP period of Soviet power, which is successfully used by China. The third way is objectively justified. This is evidenced by the statistics provided in this article. The necessity of changing in the near future the disastrous liberal course of managing the country’s economy, of carrying out a left-centrist financial and economic course towards justified socialism, is justified. The conditions for the transition to a managerial revolution that provides a leap in the development of the country are outlined. The directions for reducing the dependence of the Russian economy on the conditions of the capitalist market are proposed. Continue... |
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№ 3(93)
30 june 2023 year
Rubric: Competitive environment Authors: Boiko A., Filimonova E., Trubin A. |
The Russian cider market has developed due to changes in consumer habits and an increase in the share of low-alcohol beverages. However, ensuring and increasing the competitiveness of traditional cider in the market of low-alcohol beverages is difficult, and requires more detailed study. This is due to the relevance of the research topic. The novelty of the research lies in the fact that the author has analyzed the competitive environment in the Russian market of low-alcohol beverages and identified the actual problems of increasing the competitiveness of traditional cider. The purpose of the study is to identify factors that negatively affect the competitiveness of traditional cider in the Russian market of low-alcohol beverages, as well as problems in this area and to propose ways to solve them. The research methods include comparison, comparison, content analysis, regulatory method, statistical analysis, graphical method. The article is devoted to the consideration of the characteristics and features of cider as a commodity, the analysis of the competitive environment, the identification of problems of ensuring and improving the competitiveness of traditional cider in the Russian market, as well as the development of ways to solve these problems. According to the results of the study, the author comes to the conclusion that the cider market in Russia is actively developing and has favorable prospects. Cider-making in Russia stimulates the development of agriculture, fruit growing, nursery breeding, the creation of jobs in rural areas, the creation of jobs in trade, stimulates scientific research. The study revealed the problems of ensuring and increasing the competitiveness of cider in the Russian beverage market, which include the problem of determining the status of traditional cider at the legislative level, the lack of tax benefits and other state support for traditional cider manufacturers, competition with drinks produced using a different technology, but also called cider. To solve the identified problems, measures were proposed to increase the competitiveness of traditional cider on the Russian market. It is shown that the competitive environment analysis makes it possible to identify the problems of increasing the competitiveness of cider in the Russian market. Continue... |
| In a rapidly changing digital environment, companies face the challenge of quickly and efficiently developing economic solutions. Making effective economic decisions directly affects the competitiveness of the company in the market. This article raises the problem of assessing the efficiency of an enterprise’s economic activity associated with the study and elaboration of a large amount of data. Working with a large array of data and then analyzing them allows companies to get a detailed idea of how their business functions and what factors can influence its success. This approach is based on the use of mathematical and statistical methods, as well as on the use of special software tools that allow you to efficiently process and analyze large amounts of data. At the same time, the results of data analysis can be presented in the form of graphical reports that help to make more informed decisions based on the facts of the dynamics of development and contribute to improving the economic efficiency of the company. A graphical report refers to the presentation of data in a visual format with the designation of medians and exceptions. In this article, the methods of system analysis and synthesis, the method of induction, content analysis of scientific literature and statistical reviews on the subject under study were applied. With the development of the process of digitalization of the organization’s activities, data analysis has become simply a necessary tool in the process of developing and making cost-effective decisions. In the article, the authors substantiate the strategic importance of the use of data analysis in economics, entrepreneurship and business. Continue... | |
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№ 3(93)
30 june 2023 year
Rubric: The practice of entrepreneurship in a competitive environment The author: Lyubyashenko S. |
The spread of globalization, and then the pandemic associated with COVID19, the beginning of ITS led to the need to revise the landscape of competition in national and global markets. The focus of researchers’ attention has shifted from the competitive interaction of individual firms to the rivalry between supply chains. Therefore, it is necessary to determine which structure of the supply chain is the most preferable for each of its participants. The article examines the economic behavior of a focus firm in relation to other participants in the supply chain. Three situations are analyzed. The first involves the fully autonomous functioning of all participants in the chain. The second is that the dominant firm integrates with the seller (integration forward), and the third – with the supplier (integration backward). The paper evaluates the strategies of a focus firm in the supply chain based on profit analysis. A formalized model is proposed that allows analyzing the incentives for the integration of a focus firm with other participants in various variants of the chain organization and assessing the conditions in which the supplier and the end seller will be motivated to cooperate. The value of the profit of the supplier and seller is also analyzed, representing the extreme links of the chain in the case when they will be more inclined to autonomous functioning. The methodological basis of the research is a combination of the paradigm of the theory of industrial markets, economic theory and supply chain management. The scientific novelty of the research is an original approach to considering the supply chain as a system focused on the market function of demand, i.e. the activities of all participants in the chain are configured to produce and sell such a volume of goods for which demand is presented. The supply chain is also considered from the perspective of optimizing its structure and motivating partners to cooperate based on an analysis of the profits of each participant. The proposed approach allows us to compare the results of the functioning of firms in the supply chain from the standpoint of the theory of industry markets and economic theory, which goes beyond logistics or strategic management. Continue... |
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№ 3(93)
30 june 2023 year
Rubric: The practice of entrepreneurship in a competitive environment Authors: Chernuhina G., Khramova A. V. |
The article presents the author’s vision of supplier relationship management in the logistics system of a trade organization to ensure competitive advantages. Supplier selection is an actual and important stage in the implementation of procurement management functions. Effective management of this aspect of activity contributes to the establishment of ways of interaction with companies that provide logistics to the organization. Finding suitable suppliers and establishing long-term relationships with them can help companies provide customers with quality products and services at competitive prices and without interruption. The “right” suppliers will reduce the risks associated with instability in the supply chain. The authors have given a new interpretation of the term “Supplier relationship Management”. Supplier relationship management is decision-making to improve the ways of interaction in the procurement process between counterparties of trade and logistics activities. At the same time, the authors consider the effectiveness of interaction with suppliers in the procurement process as an internal competitive advantage. In addition, the authors identified the connection, commonality and difference between the concepts of “value chain” and “supply chain”. The work analyzed the stages of the procurement process, identified problems in the organization of procurement management. The results of the study and the proposed recommendations can serve as a basis for improving the organization and management of logistics, procurement activities of a trade organization to ensure competitive advantages. New parameters for determining the order of purchases, criteria for evaluating the supplier, and effective work on his choice will reduce costs, save on reducing the number of defects, etc. Research results: criteria have been developed according to which it is necessary to take into account: price, supply discipline, quality, payment terms, territorial remoteness, cooperation experience, satisfaction of complaints, order execution time; the algorithm of interaction between supplier and consumer in the supplier relationship management system is presented; new parameters for determining the procurement procedure and supplier evaluation criteria are defined. Continue... |
