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Choosing a Priority Way to Increase the Level of Competitiveness of the Russian Economy in the Conditions of Uncertainty of the Global Conjuncture

This article is debatable and is devoted to the consideration of the problem of choosing ways to reform the Russian economy in the conditions of the crisis of the world economic system. The relevance of the proposed discussion is determined by the need to find effective instruments of economic regulation that allow the national economy of Russia to take a worthy competitive place in the changing geo-economic space. The article analyzes the main cause of crises in the world capitalist economy on the basis of the theory of K. Marx, which consists in the contradiction between the social nature of production and the private capitalist form of appropriation of the results of labor. The statistics of the world cyclical crises for the period from 1825 to the present are given. Cyclical crises, generated mainly by economic factors, are repeated periodically through 7–9–11 years with minor deviations. The author considers the cause of the US mortgage crisis and its impact on the economy of other countries, including Russia. Three possible ways of development of the Russian economy are shown: 1) pro-Western; 2) the development of the economy in the interests of the national bourgeoisie; 3) the NEP period of Soviet power, which is successfully used by China. The third way is objectively justified. This is evidenced by the statistics provided in this article. The necessity of changing in the near future the disastrous liberal course of managing the country’s economy, of carrying out a left-centrist financial and economic course towards justified socialism, is justified. The conditions for the transition to a managerial revolution that provides a leap in the development of the country are outlined. The directions for reducing the dependence of the Russian economy on the conditions of the capitalist market are proposed. Read more...

Analysis of the Competitive Environment of Cider Producers in the Russian Market of Low-alcohol Beverages

The Russian cider market has developed due to changes in consumer habits and an increase in the share of low-alcohol beverages. However, ensuring and increasing the competitiveness of traditional cider in the market of low-alcohol beverages is difficult, and requires more detailed study. This is due to the relevance of the research topic. The novelty of the research lies in the fact that the author has analyzed the competitive environment in the Russian market of low-alcohol beverages and identified the actual problems of increasing the competitiveness of traditional cider. The purpose of the study is to identify factors that negatively affect the competitiveness of traditional cider in the Russian market of low-alcohol beverages, as well as problems in this area and to propose ways to solve them. The research methods include comparison, comparison, content analysis, regulatory method, statistical analysis, graphical method. The article is devoted to the consideration of the characteristics and features of cider as a commodity, the analysis of the competitive environment, the identification of problems of ensuring and improving the competitiveness of traditional cider in the Russian market, as well as the development of ways to solve these problems. According to the results of the study, the author comes to the conclusion that the cider market in Russia is actively developing and has favorable prospects. Cider-making in Russia stimulates the development of agriculture, fruit growing, nursery breeding, the creation of jobs in rural areas, the creation of jobs in trade, stimulates scientific research. The study revealed the problems of ensuring and increasing the competitiveness of cider in the Russian beverage market, which include the problem of determining the status of traditional cider at the legislative level, the lack of tax benefits and other state support for traditional cider manufacturers, competition with drinks produced using a different technology, but also called cider. To solve the identified problems, measures were proposed to increase the competitiveness of traditional cider on the Russian market. It is shown that the competitive environment analysis makes it possible to identify the problems of increasing the competitiveness of cider in the Russian market. Read more...