The article analyzes the behavior and trends of the insurance market of the Russian Federation during a pandemic. The transformation of the terms of business changed the forms and processes of the insurance business, which dynamically responded to the changed conditions. Insurance companies reacted differently to the period of restrictions associated with the COVID-19 pandemic. The study of the main areas of insurance activities and organizations that have overcome the transformation and were able to develop steadily determines the purpose of this study. Assessing the activities of the insurance market by the authors, special attention is paid to the needs that arise in the market and the analysis of more demanded areas of insurance activity. The information basis for the study was statistics presented by Rosstat, as well as data from the Bank of Russia. Based on analytical studies and comparative analysis, the results of evaluating the efficiency of certain areas of the insurance industry were obtained. System analysis methods made it possible to compare the obtained results of the insurance market and the economic situation in the country. The assessment of insurance performance indicators during the studied time period from 2019 to 2021 made it possible to assess the impact of the COVID-19 pandemic on development indicators and made it possible to investigate the degree of impact on industry indicators. Within the framework of the results obtained, trends in the development of the insurance industry and possible directions for further development were determined. The importance of state support measures and the importance of developing comprehensive measures that can provide the insurance industry with opportunities and directions for economic development during a period of economic instability are noted. Continue... | |
№ 2(92)
28 april 2023 year
Rubric: Digital business transformation Authors: Gorelova T., Serebrovskaya T. |
In Industry 4.0 the key factor for business success on the one hand is innovation, and on the other hand efficiency. The article is devoted to a new trend – business support in the context of digital transformation as an actual form of business development in the context of digitalization. The subject area of the research is the improvement of the company’s business processes based on the support of business and entrepreneurial activity to a more advanced, modern “digital” level. The research aims to substantiate the importance of the formation of business support in the company by improving cross-functional interaction and the development of modern business models of entrepreneurial activity. In the study, the authors examined the feasibility and necessity of digital business transformation; presented a practical justification for the importance of a business support system in the context of digital transformation; analyzed and identified the strategic importance of a business support system for the development of entrepreneurship in general. The results of the study are of practical importance. The authors determined the importance of business support through the external and internal environment; conducted a content analysis of the concepts of “business digitalization”, “cross-functional interaction”, “digital transformation”, “business support” and “digital tools”, determined their characteristics. The authors formulated and argued the importance of the use of digital technologies and the development of digital solutions in the context of digital transformation, in the possibility of using a model of a real business solution in the educational process, in business, startup. The authors argue that business support in the conditions of digitalization is extremely necessary for its maintenance, retention of competitive advantages. The types and types of business support, the dynamics of digitalization of companies are summarized. The readiness of companies to use digital tools has been studied, the goals and objectives of support within the business have been defined, key performance indicators of companies and the use of digital tools for effective business support have been identified. Continue... |
The restoration of the production and economic potential of Russian enterprises in the conditions of an economic war necessitates the search for the most effective forms of organizing the activities of firms in supply chains, which make it possible to increase their degree of competitiveness in the markets. The urgency of this task has increased in the context of diplomatic isolation and the imposition of economic sanctions that have affected the collapse of the main technological and logistics chains. In these circumstances, the need to understand which industry structure will give the largest increment in production volumes and the lowest prices while maintaining the stability of supply chains is of particular importance. The purpose of the study is to determine the principles and optimal forms of organizing the activities of firms in supply chains from the standpoint of market efficiency and profitability of the participants themselves. The set goal predetermined the solution of the following tasks: a comparative analysis of two options for the interaction of chain participants was carried out – autonomous functioning and full vertical integration; the model of contractual relations of firms is identified, which allows them to receive maximum profit; the most attractive variant of the chain organization from the position of the consumer (output volumes and prices) was determined; an economic-mathematical model has been developed for calculating the optimal parameters of activity in the supply chain of an industrial enterprise for two opposite models of firms’ behavior. The methodological basis of the study is a synthesis of theoretical, methodological and applied research of foreign and domestic specialists in the field of supply chain management theory, as well as the theory of industry markets. The scientific novelty of the study is a methodical approach to considering the supply chain as a system oriented to the market function of demand, i.e. the activities of all participants in the chain are set up to produce and sell such a volume of goods for which demand is presented. The article proposes a formal model that allows one to analyze the incentives for vertical integration and evaluate the results of alternative strategies for the behavior of firms in the supply chain. Continue... | |
The subject area of the article is the personnel direction of the activity of small businesses and the peculiarities of their management in modern domestic conditions. The scientific position is argued, according to which the above-mentioned direction has a pronounced specificity that excludes the possibility of using a significant part of both strategic approaches and applied HR technologies that are successfully used in the organization of personnel work at large and even medium-sized businesses. Ignoring this specificity is fraught with both market and purely financial losses for the category of economic entities under consideration due to a fundamental decrease in the effectiveness of the internal HR management system, therefore, an increase in the likelihood of negative realization of various personnel risks of a quantitative and qualitative nature. The purpose of the study is to develop proposals for the choice of strategy and tactics of personnel management of small businesses, fully taking into account the specifics of the personnel direction of their activities. The objectives of the study are to determine the specifics of the functioning of small businesses in the external and internal labor markets, the resulting additional requirements for the organization of personnel work, as well as the development of practice-oriented recommendations for the introduction of applied HR technologies that provide a high degree of social orientation of the personnel management strategy. Research results: the features of the organization of personnel work of small business entities that distinguish them from representatives of other business entities on the scale of business are revealed. Taking into account these features, recommendations on: the choice of strategic approaches to solving the main tasks in the personnel direction of the small business; distribution of powers in the field of personnel management between the director (owner) of a small enterprise, its personnel department and heads of structural divisions; introduction of innovative HR technologies that improve the quality of the human capital of a small business as one of the important factors that ensure its competitive position in the serviced market. Continue... | |
The paper proposes a view of entrepreneurship as an element of the economic system, uniting all subjects of the economic security of a person – the state, business, and man. The economic security of a person is the most important component of human life and at the same time an element of national economic security and a criterion for the effective functioning of the economic system. The study of the main elements and threats to the economic security of a person, the factors influencing it seems to be a relevant topic for research, since it serves as the basis for the development of an effective state policy aimed at improving the level of economic security of a person and the quality of life of the population. In ensuring a sufficient level of economic security of a person, not only the social policy of the state plays a significant role, but also the active strategy of the economic behavior of a person himself, as well as the development trends of business and the business environment as a whole. The purpose of this work is to study the role of entrepreneurship in ensuring the economic security of a person through the solution of a number of tasks, such as: determining the essential characteristics of the economic security of a person and the main directions of its provision; identification of mechanisms of influence of entrepreneurship on the level of economic security of a person and the problems that arise in this case. General scientific methods of cognition, such as analysis and synthesis, induction and deduction, as well as sociological and statistical methods, were used as a methodological apparatus in the research process. The study found that entrepreneurship is a significant factor in the system of ensuring the economic security of a person, the article describes the mechanism of its influence on personal economic security, primarily through the impact on employment, income, opportunities for self-realization, as well as through the development of entrepreneurial competencies, necessary to improve the economic literacy of a person and his competitiveness in the economic system. The author suggests directions for further research on the topic. Continue... | |
№ 2(92)
28 april 2023 year
Rubric: The issues of entrepreneurship education Authors: Alekseeva E., Pogorelova A. Y., Potapova O. |
The article substantiates the development of a program for conducting a foresight session as part of entrepreneurship education. Based on the identification of entrepreneurship learning technologies, a description of the foresight session technology is given. The article describes the methodology for using the foresight session technology in the field of entrepreneurial education. Particular attention is paid to the rationale for using the foresight session technology within the presented ecosystem of entrepreneurial education. Based on the study of the possibilities of using foresight technology within the ecosystem of entrepreneurial education, a description is given of the case of advanced training of teachers specializing in teaching entrepreneurship, which serves as the basis for introducing such technologies into the practice of educational organizations. The article focuses on increasing the level of professional competence of students as a result of the use of foresight session technology in the educational process. Continue... |