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Formation of investment attractiveness of a gaming virtual team based on goodwill management in cybersport

Published in № 2(82) 17 may 2021 year
Rubric: Competition in industry markets
Authors: Andreeva M., Sentyabov Y.
virtual gaming commercial teams, unidentifiable assets, investment attractiveness, competitiveness, goodwill

The author:

Andreeva M.

Degree:

Cand. Sci. (Econ.), Associate Professor, Valuation and Corporate Finance Department, Synergy University

Location:

Moscow, Russia

The author:

Sentyabov Y.

Degree:

Applicant for Cand. Sci. (Econ.), Junior Analyst, LLC “Absolute Insurance”

Location:

Moscow, Russia