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Behavioral approach to customization of trading business in modern conditions

Published in № 3(79) 06 november 2020 year
Rubric: Competitiveness of business
The author: Khramova  A. V.
customization, individualization, consumer, behavioral approach, trading business

The author:

Khramova  A. V.

Degree:

Cand. Sci. (Econ.), Associate Professor, Commerce and Trade Department, Synergy University

Location:

Moscow, Russia