List articles

The author comes to the important conclusion, namely, that the international market of functional foods and nutraceuticals is a new growing segment of the global food market, but there is not uniformity in the understanding of market structure and volume. Another fundamental conclusion that follows from the study diagnosed the problems of development, is the inconsistencies of terminology concepts used by different communities of scholars. The paper identified the major geographic points of growth of the market, as well as its most promising points, and the circle of market participants, directly or indirectly interested groups in its field of action.

The article discusses the necessity for the development of consulting activities of private universities as one of their areas to improve their competitiveness. The paper formulates general requirements for the organization of this activity of the university, including the financial aspect of it.

The article deals with the possibility of accounting of consumer preferences in educational services in the estimation of competitiveness of quality in higher education. The technique of carrying out of expert poll is suggested and approved, the degree of coordination of expert opinions is defined. Basing on the received data it is calculated weight-coefficients of indicators of competitiveness of quality of higher education.

The article explores the сompetitive tax advantages of leasing compared with a loan on the basis of identifying the costs arising from these models of financing. The the сompetitive advantage is analyzed by determining the indicator of the present value. There are the flow cash schemes of two types of financing on the basis of which we can do a conclusion that the financing with the use of leasing is more «expensive», but more effective and profitable. This becomes possible by reducing the taxable base for the income tax in the amount of leasing payments.

The purpose of the venture operator to create the most comfortable and open environment in the introduction of high-tech developments in the industry. And to increase the scope of innovation, moving from individual projects to large-scale innovative entrepreneurship. To do this, to simplify the process for an innovative company access to finance, information and resource tools.

In today’s economy sponsorship investment in the sport growing in popularity. To date, a similar line of business is not only one of the tools of marketing and PR, which allows the sponsor company to improve its popularity and to attract large audiences to his product and get the fame, but also a full-fledged tool for increasing the profit of the company and improve its competitiveness.