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New Approaches to competitive strategies on the example of the professional cosmetics market

Published in № 6(30) 18 november 2011 year
Rubric: Competitive Strategies and Tactics
The author: Sapozhnikov P. A.
competitive strategy, innovation of values, blue ocean strategy, the strategic outline of business

The author:

Sapozhnikov P. A.

Degree:

posgraduate student, MIM LINK, Director of Moscow Office of «Mozart House»

Location:

Moscow