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Journal archive

№5(5) September-october 2007 year

Content:

Strategy and tactics

Author: A. Romanova

When the competition is fierce, any business, in order to operate normally and estimate the development prospects, should know its competitiveness level well. If a business learns about its position in the competition, it can determine and identify where the advantages are and where there are areas for improvement and choose the right strategy and tactics in line with the market development processes.

Author: A. Murychev

It is well-known that the strategy chosen, management competences, valuable resource and a market niche availability are not the only factors any company's operations depend upon. A company's success is impossible without an access to the investment fund capital. It is necessary to be aware of the fact that the investors would not invest substantial funds into a company lacking an efficient management system and an operational monitoring system. The investors are ready to pay a big bonus sum for the shares of a company which has a clear-cut corporate management system. Corporate management quality is now one of the most important factors influencing the decision-making process when investment issues are concerned.

Author: M. Kupcov

Many countries of the world faced economic changes in the end of the previous and the beginning of this century. The very business competition base has changed. Now the innovations form the competition base in all economic spheres. As the research is absolutely necessary to compete on the modern market, the businesses that are innovation-oriented when competing at the market should invest into the technology, marketing, HR, etc. research. The companies gain the dominant position on the market because of the innovations introduced and they keep the position as long as there are no other innovation-oriented competitors. The innovations are necessary for the modern market as they serve as a protective device against the aggressive new competitors.

Competitive Russia

Author: O. Mushtuk

Doing business means making the intangible and tangible assets for other members of the society but it does not mean being an altruist who acts without any remuneration or profit. It means any busi¬ness activity is about having not only the personal interest but also a social touch. In this sense, any business activity is, first of all, the service for the community members, for the members of the society. The essence of such an activity can be rendered in the following short motto: a business is about providing job opportunities to the community members in order to give them food and clothes. By com-munity members here we do not mean an object of some charitable activities or a dependent living at others' expense. We mean the people who play a part of employees who work as per a contract.

As it is known, Russia is now one of the biggest food staffs importing countries. This is the fact that misleads those who think the Russian food makers are not competitive. According to some experts, this is not true. Today the Russian food stuffs producing companies show that their food exporting prospects are bright. If the state bodies keep supporting the exporters, the Russian companies would be able to increase the external and domestic market supplies of meat, fish, flour, cereals, confection¬ary products, alcoholic and soft drinks, flower seed oil, yoghurts, preserved milk products, ice creams, canned juices, etc. in the near future. In June 2007 the 2nd Competition: Strategy, Tactics, Patterns, Learning conference was held where the most pressing issues related to the Russian food exporters competitiveness level increase and the agricultural sector development prospects were discussed. Dmitry Bulatov, President of the of the National Food Exporters Union, and Vyacheslav Karpunin, Executive Director of the National Asset Management Foundation, talked about the above problems.

"The Russians, as far as the political economy is concerned, have been moving in the wake of the Western countries' development; therefore, in the light of the unfounded cosmopolitism that has been the czar of the public thought in Russia in the last few decades it is small wonder that the political economy rules and their meaning are incongruously understood by the public". 
(Count Sergei Witte, Saint-Petersburg, 1912)

FAS: antitrust

Commodities market situation analysis is the base for the decision making process in the anti-monopoly legal regulation development. The FAS issued Order No. 108 "On the Commodities Market Situation Evaluation and Analysis Procedure" on 25 April 2006. The Order came into effect in August 2006. There are some totally new points in the new Order. The main of them is the following. The so-called hypothetic monopolist identification test is introduced into the Russian practical law execution sphere. Among other innovations it is necessary to draw attention to the introduction of the market boundaries identification system; a new version of the subordinated businesses super¬vision system; and a new regional commodities market identification system.

Author: A. Sushkevich

The phenomena that are now known as the financial and commodity market globalization include not only the cross-border capital and goods flow formation which is one of the most important fac¬tors influencing the situation on the domestic and global markets. The phenomena also include the activities which to some extent hamper such flows' movement. By the activities we mean the competition hampering activities taken by a foreign state (organizations or individuals) outside the domestic market of a certain country and outside the jurisdiction of its executive bodies. We shall hereinafter refer to the activities as the internal competition hampering by the foreign businesses. The authors here analyze the Russian and foreign legal theory and practice in the field. The article will be of interest for the top and middle managers, external economic activities experts, and legal practitioners. The members of the public will also find it interesting.

Business Security

Author: YU. Adashkevich

The concept of business surveillance was invented long ago but the practical implementation process began in the mid-90-s only. Like many other innovations and fresh business ideas, the concept was treated with skepticism and much time passed before the idea was widely accepted by the business community. The very surveillance system developed slowly. It has made a breakthrough only recently. In order to become competitive, the Russian economy should become part of the above processes.

Author: V. SHestak

The Russian legal practitioners use different approaches when officially defining the unlawful business practices. There also are discrepancies concerning the definition of what the right punish¬ment for the economic crimes should be. The author of the work offers his own definition of what business activity is. He opts for the using the rule of contraries here as the Russian Criminal Code includes a definition of unlawful business practices.

Mergers and Acquisitions

Author: D. Kobyzev

Russia has been one of the world leaders in the M&A market development for a few years. The number of domestic and international M&A agreements concluded in Russia is constantly growing. The «SME» players become proactive. They consolidate their small assets in certain economic spheres. The Western (first of all — European) companies show their interest in coming to the Russian market. This is why we think the research into the Russian M&A market best practices is needed. The Russian market comparative analysis has been made when the parallels were made between Russia and (mostly) the Central and Eastern European countries. The comparisons between the Russian market and the Western European markets are rare. Our comparison of the M&A markets in Russia and Israel is the first analysis to be done of such kind. The development trends on both markets are similar. Those two markets has seen fantastic success in the last two years but the ways to gain the success were different in each of the two countries. This is the reason why it is necessary to analyze the potential of the Russian M&A market.

Author: I. Dun

The businesses operating in the developed market economies sometimes find themselves in a critical situation. The crisis could be the consequence of the fact that the company does not meet the market demand in terms of its size or management type choice. The business owners in this case could either refuse to keep operating in a certain market sector or reinforce their positions by purchasing other company's capital or by purchasing the competitor's company or by purchasing a company that produces the "lacking" product. The author of the article analyzes the M&A market in the Central and Eastern European countries and Russia. He shows the market development trends and identifies the main sectors where the M&A processes are most active. He also shows the trans-border transactions case studies. The author identifies the M&A-promoting investment-related bank services, analyzes the reasons why the services are in such a demand, shows the recent develop¬ment trends in the M&A Russian market and the role the banks play in the development.

Author: A. CHumachenko

Internal consolidation processes in the Russian banking sector have become increasingly active in the last few years. It is possible to say now that in fact the number of players on the banking services market is much less than the total number of currently operating credit institutions. Unlike the other banking services markets, the Russian market is characterized by the low number of foreign market players.