Authors
Shaytan D.
|
Degree
|
Faculty of Economics, Lomonosov Moscow State University |
|---|---|
|
E-mail
|
dshaytan@gmail.com |
|
Location
|
Moscow |
|
Articles
|
Teaching of innovation entrepreneurship: the development of a harmonious set of competencies in management, design and engineeringSuccessful teaching of entrepreneurship depends on how well an education program develops
critical and very difficult to develop mental capabilities and personal competencies (in particular,
creativity, and decisiveness at situations of uncertainty). The most critical are set of skills that enable
to manage the process of a new product development at initial («fuzzy-front end») stage, the stage
of high uncertainty about customer profiles, the product design concept, its features and and engineering
design. The paper is devoted to assessing and discussing the ability of graduates of MBA
programs and master’s programs on entrepreneurship without engineering or design background to
manage the creation of innovative products and start-ups by using lean startup and «customer development
» approaches. Based on the results of empirical research carried out at the Laboratory of
Innovative Business and Entrepreneurship (innovationStudio) and with the participation of global innovative
companies and partners of the OIPEC international project, we create and test educational
methods and interdisciplinary educational content to develop critical entrepreneurial competencies
for innovative products development.
Read more...
|
